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Influencer Marketing’s Dirty Little Secret

POSTED ON August 11th  - POSTED IN Insights

Good brands and agencies, with the genuine intention of driving brand advocacy, are being grossly misled by what are often referred to as ‘Influencer Marketing’ companies. There’s a pervasive dirty secret that isn’t being talked about because it’s been kept so well. I’ll name names and dig into detail herein, but here are some of the biggest […]