Our Millennial Think Tank has provided us with deep, qualitative insights into GenY’s behaviors; in order to get a clear picture of fact versus myth we need to do research across the generations.
A much smaller generation than those on either side of it, GenX number around 51 million. Often labeled ‘The Forgotten Generation,’ GenX’s their impact on our world has not been slight. They watched and participated in the birth of the world wide web, and they straddle the low tech/high tech eras.
Monthly our 3 generational panels tackle a specific topic, allowing us to compare and contrast findings.