Is it Possible to Standardize Big Data?
I was recently asked a question that I had heard before: “Could we provide the raw data results from Big Data into a usable format so that it could be analyzed and validated using traditional methods?” The question was posed by a traditional researcher who had minimal exposure to Big Data Analysis. In essence what he was […]
Our First Blended Generation Think Tank: The Multi-generational Workplace – Can GenY, GenX and Boomers Co-Exist?
Across the web and within business communities, there is much talk about the Future of Work; economic and technological influences as well as the inherent shifts in demographics that will ultimately impact our work place have us sitting up and taking notice. On a previous Millennial Think Tank we focused on the Multi-generational Workplace. I have […]
Facebook: “Stop Chasing Organic Distribution!”
Last December, when I posted an article that questioned the value of marketing on Facebook, I received a lot of feedback. Given the death of EdgeRank, the mandated Pay to Play model, the reduced engagement on Facebook Pages, it had appeared Facebook had done an about-face and left Marketers in the lurch, leaving us to […]
Start-Up Lessons: My Continuous Journey
I’ve been in a state of introspection lately; emotions are heightened and I’ve become much more sensitized to my environment and the people that surround me everyday. Everyday my newsfeed contains at least two posts about inspiration and motivation. In many ways it’s helping me validate the road that I’ve chosen to take. As someone who decided […]
Technology is Fueling the Change for Marketers: Co-Interview with @danielnewmanUV and @hessiejones
A few weeks ago Daniel Newman and I launched our book called, EVOLVE Marketing (^as we know it) is Doomed. When Daniel and I started this project, our original intent was not to develop a book about transformation. Our practices, what we’ve learned, and how we’ve applied Marketing in the last few years had changed; for many of my […]
The #FutureOfBusiness: Employees Will Rule
This is the final in a series about the #FutureOfBusiness that highlights the impending shift in organizational change. In my first post, Will The #FutureOfBusiness Radically Change Everything As We Know It? I highlighted the economic and market shifts that have forced business to finally take notice: including a volatile world economy, impending impacts on budgets, […]
Leadership Perspectives 2014: Lessons from Technology and Digital CEOs
As we move into 2015, it’s clear where the market going. Many of us who work in the social media and tech space have helped propel this industry forward as it makes significant inroads into the fabric of organizations. The road has been long and for some of us, it’s still challenging. Any start-up businesses requires a lot […]
Racists Getting Fired: Vigilante Justice or Civic Duty?
Warning: this post contains language which may be offensive. Ferguson has brought conversations on racial inequality to the forefront, causing a wave of buzz on both mainstream and digital media. People are expressing their opinions on Facebook, Twitter, and Tumblr. It has brought extreme emotion to the surface; many people are frustrated with the justice system and want […]
The #FutureOfBusiness Is Social: Adapt Or Die
I spoke to someone the other day, who, like me, was trying to sell nascent technology/solutions to businesses who were less inclined to buy, let alone understand these new products and services. This gentleman described a conversation he had with a current client who was frustrated with the way things are today: I remember when I […]
Will The #FutureOfBusiness Radically Change Everything As We Know It?
I had the pleasure of taking part in GoToMeeting in Canada’s #FutureOfWork debate on Twitter recently. It brought together business and technology discussing emerging trends with respect to Collaboration, The Internet of Things, Virtual Reality and Workforce Disruption that will impact how business will function in the future. And while I saw substantial perspective from the business side, I noticed that the […]