Archive : Author

Millennial Think Tank: Trust and the Collaborative Economy

POSTED ON January 25th  - POSTED IN Millennial Matters

Last week we used Uber, Lyft, and other transportation start-ups as an entrance point into talking about the collaborative economy—focusing on things like brand perceptions, frequency of usage, and ethics. On this week’s broadcast we wanted to dig a little deeper into its infrastructure—in particular, how people develop trust online, the difference between the sharing […]

What data can do, and what you will need to do yourself

POSTED ON January 2nd  - POSTED IN Performance and Measurement

People constantly oversimplify the case for using data. You wouldn’t know this by looking at headlines; the Big Data movement is championed by a variety of thought leaders as a cure-all… The graph for people who actually use Big Data vs. those who just talk about it probably looks something like this. The problem isn’t […]

Millennial Think Tank: What We’ve Learned and Why We’re Launching Think Tank for Brands

POSTED ON November 30th  - POSTED IN Millennial Matters

This week found us off-air for the Thanksgiving holiday here in the U.S. but we’ve been hard at work and are excited to announce the next steps for our Millennial Think Tank. Over the last 6 months we’ve hosted nearly 20 broadcasts of the Think Tank, covering a wide range of topics including privacy, brand […]

Millennial Think Tank: Entertainment and the Cult of Celebrity

POSTED ON November 17th  - POSTED IN Millennial Matters

This week’s Millennial Think Tank found us discussing the impact of celebrities, and their relationships with brands and fans. Our panel included: Samantha Estoesta, a young Millennial working in Public Interest Research Albert Qian, a young Millennial working in Silicon Valley Tiffany Daniels, an older Millennial working in Government & Community Relations Kayvon Asemani, a […]

Millennial Think Tank: Socialpreneurship and Social Impact

POSTED ON September 14th  - POSTED IN Millennial Matters

Image credit: kohlmann.sascha on Flickr, CC By-SA 2.0   This week’s Millennial Think Tank broadcast focused on socialpreneurship, in particular looking at companies that include social impact as a core part of their business. We found that the line between socialpreneurship and bigger brand operations / supply chains is actually quite blurred, and there were […]

The Difference Between Push & Pull On The Web

POSTED ON September 2nd  - POSTED IN Relationship to Technology

A reflection on the modern human relationship with technology, connection, and value   A few months ago I got a new phone. Within an hour of turning it on and syncing my email and social channels it began to light up with all of the signals of the modern world. Alerts, notifications, recommendations, warnings, and […]