Archive : Author

Can Technology Influence Humanity in the Workplace?

POSTED ON December 1st  - POSTED IN ArCompany

If it isn’t obvious by now, the inherent changes in the marketplace has created a domino effect in business. While the economy has wreaked havoc on the perception of stability in the workplace, companies are also realizing that employee loyalty has also significantly declined. There is a survivalist mentality in the realization that careers within […]

The Cynic’s Viewpoint: Is it Possible to Construct an Organization of Caring?

POSTED ON November 10th  - POSTED IN Future Of Business

In the last two weeks I’ve become engaged conversation with colleagues who have experienced recent layoffs. Each situation was different. (Note: the names and situations have been modified)  In the first situation, Ben had been a successful banker for an established global  financial services company for over 20 years. He had progressed through the ranks, and overtime […]

Boomer Think Tank: We Boomers Are Still Relevant!

POSTED ON November 5th  - POSTED IN Boomer Think Tank

Sherree Worrell wrote a powerful post entitled, “Are We Boomers Still Relevant?” We followed that post with a discussion that delves deeper into the subject matter. We invited Boomers to discuss their views on media’s communication of typical stereotypes, their overlooked contributions, their influential buying power and the recessional impacts in their lives. Here are some current stats about […]

A Letter to the Next Generation: Millennials, Dream Big but Keep Moving!

If there’s one thing I learned from our Think Tank Series: There is this manufactured divide that prevails between generations. The Media and the Marketing industries continue to perpetuate the differences but do not pay attention to the commonalities that binds the ages: in career, in technology consumption, in relationships and in life experience, in general. […]

Do You Really Know the Value of Relationships?

POSTED ON October 15th  - POSTED IN ArCompany, Customer at the Core

It’s finally happened! The democratization of communication has allowed everyone more opportunities to create content, build a stronger voice and platforms to strengthen the presence online. Content is free. Communication is rampant. Advertising has been disrupted in a big way. No longer do the ‘haves’ have exclusive access to platforms and media that grants them […]

Developing The Right Company Culture

POSTED ON October 8th  - POSTED IN ArCompany, Future Of Business

I work in a start-up business. I have been blessed with a great team who lived and breathed the company culture everyday – people who exude the passion to try new things and develop new ways of streamlining and becoming smart in how we grow and attract the right customers. As a small company, we listened […]

GenX Think Tank: the Value of Mentorship Today

POSTED ON September 27th  - POSTED IN Generation X Perspectives

A short history lesson: Mentorship began centuries ago, starting with the concept known as Apprenticeship.  In Medieval England as well as in Ancient Rome there was a persistence and commitment to ensure that a skilled craft is honed and perpetuated over time. The Industrial Revolution morphed this idea of on the job apprenticeships as companies spent […]

Have Consumers Won? Ad Blockers and the Demise of the Industry

POSTED ON September 24th  - POSTED IN Insights, Performance and Measurement

Finally, it seems the consumer has gotten his wish. The ad community – The publishers, the platforms and the advertisers – are at odds. And in this round, it seems the consumer has won. The introduction of ad blockers less than a decade ago is starting to take hold. Ad platforms have become increasingly sophisticated, […]

A Revealing Look at the Impact of Silos

POSTED ON September 10th  - POSTED IN Future Of Business

For years I worked in siloed environments. I’m sure we all have. But back then, I’m not sure we really knew what “silo” meant. We do now. I looked up this definition today: a horizontal container, or tower, often cylindrical in shape a strengthened underground position in which missile systems are sited for protection against attack […]